“Short and Sweet” – a phrase we often use to define our brief but sincere communications with you, our valuable Customers. Or is it descriptive of Father Christmas, himself? Either way we would like to help with your holiday gift giving. Cravens Yuletide Blend is a special gift, quite literally. Comprised of the highest grade specialty coffees grown with exceptional skill by select farmers and roasted with care, your gift of Cravens Coffee is a treat worthy of giving.
Please contact us via firstname.lastname@example.org or 800-214-BEAN (2326) so we may serve you. Thank you for entrusting Cravens Coffee with your holiday wish list.
We blend a distinguished trio of coffees grown under sustainable conditions to celebrate the holidays – and honor our faraway friends and farmers for all they do so well.
Costa Rica Monte Crisol’s sweet, tangy, up-front flavor lends sparkle, then perfectly matched with Mr Irham’s IKA Sumatra Mandheling providing a fruity, spicy body at the finish. We include just enough French Roast to elevate the complexity.
Cravens Yuletide Blend – our way of sharing the warmth of the season with you. Cheers!
Flavor Profile: Bright, full flavored, rich finish
Primary Origin: Costa Rica Monte Crisol
Roast: Combination light and dark
Available at area grocery stores and coffee shops serving Cravens Coffee.
CRAVENS COFFEE GIFT BOX
Not only does coffee make a delicious gift but an eco-friendly one as consumable items leave less imprint on our environment.
If you would like a different coffee selection in your gift box, your wish is our command!
Roasted and packaged with care.
Thank you for sharing Cravens Coffee this holiday season.
It is a pleasure serving you,
Coffee growing region: Southern Province.
As promised, I’m pleased to report on a recent coffee trip to Rwanda. I’ve just returned from the “Land of a Thousand Hills” serving on another international Cup of Excellence® jury. You may recall from past reports, the Cup of Excellence® is a non-profit organization founded by a small group of dedicated coffee experts who, in partnership with source countries, conduct a competition and auction as a way to discover phenomenal coffees and financially reward the coffee farmer. While the winning coffees won’t be on US soil for some time, the story of Rwanda’s recent state is worth sharing.
Bustling streets of Kigali, capitol city of Rwanda.
Rwanda has recovered and evolved into a vibrant country nearly 18 years since the unimaginable genocide. President Paul Kagame is astutely aware that aid money does not flow forever, nor do Rwandans want it to as they work hard to be self-sufficient and industrious. Rwanda strives to be a business hub and center for East and Central Africa. The road system is improving, streets are clean, a new airport is under construction (although I will miss the giant artichoke) and a massive Convention Center is rising in the city center. There is a palpable energy in the country.
Coffee quality is soaring as reflected by a challenging Cup of Excellence® competition. Jurors from 13 different countries made up an eclectic group, including Germany, Norway, Japan, South Korea, England, Russia, Czech Republic, Lithuania, United States, New Zealand, South Africa, Australia and Rwanda. By day 3 the jury had identified the top 10 coffees and we were ready to rank in order. For the first time a coffee received a ranking high enough (90 points +) to receive the President’s award.
The grand COE awards ceremony was an outdoor event attended by 2,000 people featuring tribal dancing, music and heartfelt speeches. I will never tire of the unbridled joy of the farmers who win this competition. Designed in 1999 to elevate the idea that the very best coffee in the world is something extremely special, the Cup of Excellence® changes lives of farmers for the better.
Cupping for Excellence.
Along with the process of discovery and identification of the best coffee in the country, these trips are an opportunity to visit and determine the best growing regions, washing stations and milling operations in source country. Familiar with the Western Region, I chose to visit the Northern, Eastern and Southern regions of Rwanda as part of Cravens’ unique verification efforts. As with all source countries I have visited, it is illuminating to see farms, villages, people and processes first-hand as a standard for Cravens Coffee purchases.
Cravens Coffee will participate in the COE Global Internet Auction in late October. Once shipped to the US, roasted and packaged this Rwanda COE coffee should be available for you early 2013. As always, we will keep you posted!
It is a pleasure serving you,
In the words of The Beatles (Sgt Peppers), Africa’s Burka Estate coffees are “getting better all the time”. Credit to Edwin Agasso, head of Quality Control, with whom I recently spent 2 days visiting the farms, mills and cupping room which comprise Burka. Edwin is a soft-spoken East African native who easily commands respect for his expertise, work ethic and results. I was privileged to spend hours walking the land with Edwin as he talked me through the Burka pioneering agronomical principles leading to tangible improvements in coffee quality. Cravens Coffee is proud to purchase Burka’s extraordinary Peaberry these past 6 years.
By mid-week of my visit, Edwin and I set out for Mondul Estate, the home of Mondul Peaberry purchased by Cravens Coffee for the second year. Once off the main road from Arusha (recognized by safari travelers destined for the renowned Serengeti and Ngorogoro Crater National Parks) we crossed the Masai tribal homeland, around Mount Kilimanjaro’s neighboring Mount Meru and into the highlands. The Burka owners purchased Mondul from an Italian family several years ago. In 1931 two Italian brothers identified this land with it’s mountain spring water source and were determined to plant coffee. Interestingly, the coffee estate came with a wheat farm, which sits in the valley at the base of Mount Meru – a stunning view from the Mondul Estate ridgeline.
Burka Estate cupping room for
Cravens Coffee selection
The Mondul Estate is blessed with high altitude, nutritious soil, ample fresh mountain spring water and a perfect climate. Together with Edwin Agasso’s quality control program, meticulous tree maintenance and a new Pinhalese wet milling system, Mondul is producing coffee you are sure to enjoy. Cravens Coffee is pleased to offer Mondul Estate Peaberry as either a single origin or signature blend. Beginning in October, look for these two coffees in area grocery stores or on line at cravenscoffee.com
In the foothills of Kilimanjaro, on Mondul Mountain, this distinctive East African coffee offers a wine-like profile to an exotic blend.
Flavor Profile: Winey, berry, juicy, fruity, full bodyPrimary
Origin: Tanzania Mondul Estate Peaberry
Roast: Combination light and dark
A rare East Africa high altitude coffee with deep volcanic ash growing conditions – so extraordinary we bought the entire Peaberry lot. A Cravens exclusive!
Flavor Profile: Unique, exclusive, tangy, juicy, depth
Primary Origin: Tanzania Mondul Estate Peaberry
Mt Kilimanjaro, Tanzania
I am in the final preparations for a trip to Tanzania and a trek up to the Mondul Farm to see their harvest in full swing. I am honored to have seen harvesting in many coffee growing regions over the years, but this will be the first time in East Africa. There is nothing like the baskets of coffee cherries coming in for milling to really understand and appreciate a particular origin and, in this case, farm. Mondul Farm is located on the slopes of Mondul Mountain in the heartland of the Maasai people. The coffee is shade grown with a natural mountain spring water source. This year we purchased their entire Peaberry crop (two beans grow together forming one bean for an intense, citrus-y flavor profile) and we will be looking to secure the same in 2013. I love this coffee both as a brew by the cup with a Hario filter and even as single origin espresso.
The trip continues with the 2012 Rwanda Cup of Excellence, where I will be one of the International Judges determining their best coffee of the year. The Rwandan coffee industry has experienced a roller coaster ride over the past several years. International aid organizations and large multi-national roasters, all with good intentions, seemed to “pull” Rwanda around in a multitude of directions. They are finally settling down and understanding the importance of diversifying their international customer base for the long-term health of an improving coffee sector. The preview tasting (cupping) of the coffees has been very highly touted as the best ever. The week of judging will include getting out into the “land of a thousand hills” to see how their coffee is rising in quality and consistency.
This will be my third trip to Rwanda, the first 10 years after the genocide. It is always a remarkable experience and privilege to visit this extraordinary country.
I look forward to sharing the experience, and the coffee, with you upon my return.
As always, thank you for entrusting Cravens Coffee to source and roast your specialty coffee,